Job Description:

Job Title – Planning Manager
Reports to – Planning & CRM Director
Location – Bath

Purpose of the role

The role is an excellent one for an experienced CRM Data-Driven Planner to join the
creation of our planning team to work on well-known brands, which will, in turn, further
develop your planning skill set through data-driven marketing and associated strategies
covering data, creative, communications, digital and integration. This role will also support
creating intelligent results through campaign evaluation and reporting.

The Requirements

  • It is essential that our Planning Managers are comfortable drafting and presenting to Clients and internal audiences and has the ability to support the presentation of data to life in an interesting and informative way highlighting both tactical and strategic data uses.
  • Additional capabilities required:
  • Understanding that data can be manipulated for analysis
  • Understanding of how analytical problem solving can help Clients and how this application of analysis can support strategy
  • Experience of dealing with List brokers to purchase cold data would be beneficial but not essential
  • Experience in working within a Direct Marketing function either agency or client-side is required
  • Experience of supporting the development of a data-driven strategy for clients, from the planning stage to evaluation, including developing targeting strategies
  • Experience of providing a strategic sounding board for your Clients

The Benefits

  • Pension scheme
  • Healthcare
  • Life assurance
  • Discretionary bonus scheme
  • Generous holiday allowance
  • Plus more…

Why Should You Apply?

  • Excellent benefits
  • Growth and advancement opportunities
  • A great team of people
  • Relaxed working environment

Interested in applying for this role?

Please send your CV and cover letter to  recruitment@responseone.co.uk