OCTOBER 26, 2015 12:14 PM – Decision Marketing
There has been a lot of coverage about a looming skills gap in the data industry, especially insight analysts – or more fashionably, data scientists – who work with data to reveal patterns and relationships lurking below the surface, which in turn – as if by magic – help businesses communicate with their customers in a timely, relevant and customer-centric manner.
So what makes a great insight analyst? The three key qualities are:
1. Technical skills
2. Problem solving skills
3. Understanding the client